Our Partners

South Coast Cup is built around one of the strongest club-surfing weekends on the NSW coast. It brings boardrider clubs from Bondi to the southern border into one competitive format at Jones Beach, with families, supporters, photographers, and local surf fans on the sand all day.

For sponsors, that means meaningful exposure in front of a tightly defined audience: active surfers, boardrider committees, club families, regional visitors, and the Kiama community. Partners are visible before the event through the website and entry flow, during the event through beach signage and announcements, and after the event through results coverage, photography, and recap content.

The strongest fits are brands connected to surf, travel, food and beverage, automotive, accommodation, youth sport, and coastal lifestyle. We can build support packages around naming rights, division or award support, beach activation, prize support, competitor gifting, media placement, and hospitality alignment for the presentation window.

If your business wants to be part of a credible grass-roots event with real local reach, this page is the place to start. Explore the current partner lineup below, then send a sponsorship enquiry if your brand wants to show up in front of clubs, spectators, and event-weekend traffic in a way that feels authentic to the coast.